'Redacted History' is a podcast hosted by André White, known for its unfiltered discussions on topics often overlooked or avoided in mainstream discourse. Our team was tasked with revitalizing the brand's presence to attract a wider audience while maintaining the integrity of its content. The project spanned from podcast cover design to creating an engaging YouTube intro, enhancing both visibility and accessibility.

The podcast cover design cleverly superimposes André White’s image onto a historical portrait, merging modern relevance with historical context, symbolizing the show’s exploration of hidden stories. This imagery not only catches the eye but also encapsulates the essence of the podcast, making it instantly recognizable across platforms like Spotify and Apple Music.

For the YouTube channel, we developed a brief intro video that visually represents the podcast's theme of navigating through obscured histories. The intro features a sequence of old-school TV assets and dynamic transitions that metaphorically 'flip' through topics until landing on the current episode, effectively setting the stage for the episode’s content.

These enhancements have significantly increased the podcast's appeal and engagement, helping 'Redacted History' cut through the digital noise and connect with audiences eager for profound and comprehensive discussions.